Brand platform for a motorcycle logistics specialist
A content led brand site for Spyder Motorcycles a Silverstone based logistics, event and workshop specialist serving Piaggio, Royal Enfield, Ducati, Honda, The AA and brand partners from Belstaff to Christian Dior. The site showcases capabilities, fleet work and news.
The brief
Spyder Motorcycles is a Silverstone based logistics, event and workshop specialist whose client list Piaggio, Royal Enfield, Ducati, Honda, The AA, and brand partners from Belstaff to Christian Dior, sets a high bar.
Our approach
The site needed to do two jobs at once: present the brand with the polish blue chip clients expect, and stay genuinely current through a steady stream of news and fleet work, without needing a developer every time.
What we built
A content led brand site on WordPress, with a news driven platform the in-house team can keep up to date themselves, and a clear information architecture spanning logistics, events, hire and workshop services so each capability has room to breathe.
The outcome
Brand presentation that matches the calibre of Spyder's clients, a news platform the team keeps current, and clear IA across all four service areas.
Outcomes
- № 01Brand presentation that matches the calibre of blue-chip motorcycle clients
- № 02News-driven content platform the in-house team can keep current
- № 03Clear information architecture across logistics, events, hire and workshop services
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